Awareness and Usage of Artificial Intelligence Among Faculty Members at Core Gateway College, Inc.

Abstract

This study investigated the level of awareness and adoption of Artificial Intelligence (AI) among faculty members in higher education. Specifically, it explored the use of AI tools in teaching and administrative tasks, as well as identifying barriers hindering AI adoption. The study was conducted during the first semester of the 2024-2025 academic year at Core Gateway College Inc. in San Jose City, Nueva Ecija. The research examined faculty socio-demographic characteristics (age, sex, specialization, marital status, teaching experience, and educational attainment) and their awareness, usage, and perceptions of barriers to AI technology. A descriptive research design was employed, utilizing frequency distributions, standard deviations, and percentages to analyze the data. Results revealed that respondents had a moderate awareness of AI, with a mean score of 3.17, though their understanding of AI technology was lower (mean score of 2.94). Faculty reported using AI tools in their professional work with a mean score of 3.01, indicating some adoption but leaving much scope for further integration. An apparent lack of training opportunities and the scarcity of time were the key challenges to AI adoption. The study emphasized the need to increase AI literacy in academic environments and support its adoption. The development of an AI literacy program, increased research in educational AI tools, and the adoption of an AI adoption policy were recommended to improve faculty competence with AI, enhance teaching quality, and prepare students for a more AI-driven future.